[ CASE STUDIES ] Outcomes, not adjectives

Proof over promises.

The situation, the work, and the result — from real accounts. Where a number is shown, it comes straight from the account data.

Traveler's Choice Shopping and PMax case study
Shopping / PMax · Feeds · E-commerce

Traveler's Choice

Legacy luggage brand competing against DTC darlings. Angle-duplicated listings, a custom-label feed taxonomy for campaign segmentation, and a PMax audit with a recovery plan — plus the creative set feeding it all.

SW Pavers topical authority case study
Topical Authority · Migration · Home Service

SW Pavers

A 149-page topical map covering the full paver universe, a URL migration executed with 301s and sitemap discipline, and service pages with embedded calculators that earn links and conversions.

149Page Map
69.7KImpressions · 5 Mo
419Clicks · 5 Mo
Liquid Concepts local SEO case study
Local SEO · GBP · Home Service

Liquid Concepts Pool Service

Local SEO build from the ground up: pillar and location pages, a long-form blog series with dense internal linking, and Google Business Profile optimization for the map pack.

Air Necessity HVAC content recovery case study
Content Recovery · Home Service

Air Necessity HVAC

Twenty-two blog posts lost in a botched rebuild. Recovered and rebuilt each one with schema markup and an internal-linking pass — traffic restored instead of written off.

22Posts Rebuilt
CHC Concrete on-page SEO at scale case study
On-Page at Scale · Home Service

CHC Concrete

An 89-page meta title and description rewrite plus content work — the unglamorous on-page discipline that moves CTR and rankings without a single new backlink.

89Pages Optimized
45.6KImpressions · 5 Mo
424Clicks · 5 Mo
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